THE LASH SALON START UP METHOD
START & GROW YOUR OWN LASH BUSINESS
Done with the guesswork on where and how to start learning eyelash extensions  & creating your own successful lash business?
This step-by-step program offers you all the tools, strategies, and expert advice you need to learn lash extension application & launch and operate a new lash business. 
I'll show you the exact steps that took me to 6-figures in just under 2 years. 

Results vary of course depending on your situation and the work and effort you put in..
But we are all here to support. 
You'll get detailed training, all the resources I used, and a full year of support.

It's everything I wish I had when I started. 

Ready to start your grow your lash business?
You are tired of... 
  • Your current 9-5 job and not making enough money?
  • Having a passion for beauty but not  knowing where to start?
  • ​Feeling stuck with too many course offers our there, all promising you the world?​
  • Jumping from course to course & you didn't learn the real important stuff?
Now you’re looking for an easy-to-follow way to start or further grow your lash business that actually works, either from home or within an existing salon.
YOU WANT TO START OR GROW YOUR OWN LASH BUSINESS &...
You’ve thought about learning lashes off TikTok, buying all the latest lash gadgets and salon set up
👉 BUT you're concerned about not learnign the right stuff,  overspending without having enough clients to justify the cost. 

Neither do you know what you actually need as there are countless of companies saying different things. 
You only want to learn the right way and get what you ACTUALLY need to get you started.  
You considered setting up from home or rent a room in another salon
👉 BUT with a home salon, you're concerned about blending personal and professional spaces, ensuring compliance with local zoning laws, and managing client visits without disrupting your household. 

PLUS you worry about the costs, the terms of a lease, and whether you'll have enough brand visibility in a potentially shared salon space.
And you even thought about jumping into expensive marketing campaigns to get your first clients
👉 BUT You are not very techy. You're no ads or copy writing expert and unsure how effective these are and how to even set them up. 

You worry about the return on investments and time spent trying to learn how ads work. 
HERE'S A BOLD QUESTION FOR YOU
What if you could stop spinning your wheels in a job that doesn't fulfill you & finally start on a clear path to learning eyelash extensions & owning a thriving lash salon that not only brings joy but also financial rewards?

What if you could equip yourself with industry-leading skills and business strategies that could earn you up to $800 per day (or more), depending on the work you put in?
Sounds too good to be true? 
I get it. 
It's EXACTLY what happened to me. Let me explain:
PS: I am not one of those hyp-ey business coaches. 
Business was a HUGE up and down for me. 
You'll see.
Right now, I work in my salon 3 full days per week.
My Lash Training Academy currently acquires 
hundreds of new students every year. Online and in person. 

All dreaming of having their own successful lash business one day.
 
Many of them succeed and not only learn how to become amazing lash artists but also move on to leave their jobs to be in lashes full time, all with the help of my courses.

I created the course based on my own success ( and failures). 
Step by step.
I’ll be honest with you
Getting to this point wasn't easy
15 years ago, when I started out as a new lash artist, launching my first salon right in my converted garage, I was full of hope. 

But let me tell you, I was NOT very good at lashing to start with & it was terrifying leaving the security of a regular income in another salon I worked at as a hairdresser.

The thought of making it on my own was a mix of excitement and fear. I knew I could not stay in this toxic environment with a manager who didn't really care about their staff. And I really wanted to pick my own hours and do something I could do on my own and be proud of.

After lashing from home for around a year, I realized I wasn't making any progress in my business. My lashes weren't great and clients didn't return for refills a lot of the time. 
So I tried...

❌ Lowering my prices to attract more clients. All it did was fill my schedule without filling my wallet. Fail.

❌ Expanding my services, hoping more variety would mean more business. It just spread me thinner and made things more chaotic. Fail.

❌ Doing free lashes in hoped those clients would return. FAIL

But then...

The reality hit hard. 
For the longest time I Ignored the financial health of my business, thinking it would sort itself out. It didn’t.

I was a jack of all trades trying to manage everything, and it just wasn’t working. The sleepless nights piled up.
AND I needed better lash training. 

My initial lash training failed me. It was too short and not in depth and certainly didn't teach me anything about running a business. 

 I felt like a failure, ashamed that I couldn’t make it work, and confused about what to do next. My family’s life was getting affected, and I was missing out on important moments with my kids. 

It was supposed to be my dream job, but it felt more like a nightmare. I felt embarrassed.

I had a wakeup call when my husband sat me down on morning and asked me
Julia, is your business actually making money?    
NO. it wasn't. 🥹
I knew then and there, that I needed to shift from a hobbyist mindset to that 
of a savvy business owner. 

I also needed to upskill in lashes💪🏽
So, I rolled up my sleeves and sought out business coaching (with a 2.5k loan from my parents) from someone who had actually achieved what I was aiming for. 

I revamped everything—pricing, services, and financial tracking—learning directly from the mentor who had walked the path I wanted to take. I began treating my salon like the true business it was destined to be.

I also paid (a lot of money) for an upskill lash training with an overseas in-person Russian lash trainer. 

And this time, I finally started to see the results I'd been working on for so long:

✅ After 2 years of losses, I finally saw consistent profitability of 32% in my first 2 months.
✅ With a focused service offering and proper pricing, my clients appreciated the value more, boosting referrals and repeat business, now with 87% return rate.
✅  The Lashes I started creating finally looked amazing and I had great retention.
✅ I finally cracked the code on social media marketing, understanding how to effectively promote my services and connect with clients online.

It all seemed to fall into place. 
I was happy with my skills in lashes and business 

⛔️BUT THEN...( I know...it didn't stop there...Business is an up and down)

After Covid I had to close down my huge training space I worked so hard for for the past 6 years.
The Economy didn't allow me to keep paying extorcenate amounts of rent for 2-3 students at a time and not offering any other services. 

I needed to diversify.

So I downsized and decided to get back into servicing more clients and renting a space when I had lash training booked in.

BUT 
Because I had been training other lash artists for all of those years, I had only kept 2 regular clients. 
😳

I HAD TO START MY CLIENT LIST FROM SCRATCH!

And that's exactly what I did.

I had to apply all the strategies I taught other lash artists for growing their businesses, to expand my own client list.

And it worked. 
😍
I grew my second Salon to full capacity within 5 months at a 93% return rate.

I now work in the salon 3 full days and the rest of the time I dedicate to my training.

 And the best thing?
I feel more relaxed than ever even though it's still a lot of work. 

Maintaining my student support, my social media, and handling client inquiries/ bookings now only takes me around 5 hours per week.
(That extra time I can spend with my family now, going to the gym or taking myself for lunch 🥰)

Being able to service clients, empower other beauty professionals through my experience, turning their passions into profits, and still making it home in time for dinner (most days- unless its late night Thursday), being able to play UNO with my kids at night—that's what lights me up every day. 

Now my Tribe benefits from all my failures and the learnings that came with it. 

I told you it was a long story! 
This was a part of my live for the past 8 years.

 I am still pinching myself:
 I am able to coach lash businesses all over, I traveled the world to speak in front of other business owners.
It's surreal. 
It all started with a little home salon. 

So how does it work exactly?
All it takes are
3 Simple Steps
To learn, launch and leverage your Lash Salon
STEP 1
Learn Essential Lash Techniques -

Master fundamental & advanced lash artistry from material selection to application.
STEP 2
Launch Your Lash Studio -

 Set up your own inviting, from home or a stand alone salon, with all the tools you need to begin.

STEP 3
Leverage Marketing Tactics -

Attract and retain your first clients using a mix of organic outreach and targeted ads.

Can this really work? 
You bet!
In the first 3 months of 
students taking my course, many made extra income whilst others even left their normal job.
Welcome to...
The Lash Salon Start Up Method
The first step-by-step lash entrepreneurship program where I will show you how I and many others have built a profitable lash business in less than 6 months without prior experience, and you can, too.
I have actually walked the walk. Twice.
Get instant access to training, templates, and tools, and one year of support in our student-only implementation community. The Lash Salon Salon Start Up  Method is a comprehensive package based on my experience of successfully creating a 6-figure Lash Salon (twice) in the past few years and helping over 4820 students on their lash & business journey.

1:1 Support by Julia herself will help you achieve your goals even faster. 

So How does this work exactly?

PHASE 1
Essential Lash  
Mastery 
What you'll learn:
Lesson 1: Selecting the Right Products
...So that you can create stunning, long-lasting lash extensions that keep clients coming back for more, using a curated list of recommended tools and materials tailored to beginners, without the overwhelm of finding the best products on the vast market.
Lesson 2: Mastering Application Techniques
...So that your lash applications meet professional standards from the start, without spending months in trial and error, struggling to perfect your technique.
Using step-by-step video tutorials and practice assignments that fast-track your skill development.- Over 25 hours worth of Video Tutorials, so in depth that no other course would offer. 
Lesson 3: Understanding Health and Safety Standards
...So that your services are always safe and compliant with industry regulations, using easy-to-understand guides and checklists that simplify compliance.
FAST TRACK YOUR RESULTS WITH:
✅ Essential Lash Artist Toolkit, including a shopping list and supplier discount codes to streamline product selection and purchase.
✅ Online Tutorial Series, offering step-by-step video guides on lash application techniques, which clients can watch at their own pace to improve their skills, including Classic Lashes, Hybrid Lashes, Pre-made fan application and Styling.
✅ Health and Safety Compliance Blueprint, a comprehensive guide and checklist to ensure all industry standards are met without hassle.
PHASE 2
Launch Your Lash Studio, home or store front.
What you'll learn:
Lesson 1: Designing Your Salon Space 
So that it’s both functional and inviting, enhancing your clients' experience, without spending a fortune on interior design & using budget-friendly tips and layout plans optimized for small spaces. 
Lesson 2: Managing Your Finances
...So that your business remains profitable and sustainable from the outset, without feeling overwhelmed by accounting and budgeting tasks. Using simple financial templates and tools designed for non-accountants. 
Lesson 3: Customer Forms & Consultations 
So that you can use a streamlined checklist of necessary documents and steps to perform excellent customer consultations with confidence.

FAST TRACK YOUR RESULTS WITH:
✅ Complete Canva Guide
✅ Salon Layout Guide with easy-to-follow work flow suggestions.
✅ Financial Starter Pack, including budget templates, expense trackers, and a simple mini-course, specifically tailored for beauty entrepreneurs.
✅ Editable client consultation forms
PHASE 3
Leverage Marketing Tactics
The Client-Getting System
What you'll learn:
Lesson 1: Crafting Your Brand and Online Presence
...so that your salon stands out in a crowded market and attracts the right clientele, without spending thousands on professional branding services., using DIY branding tools and social media strategies tailored for lash businesses. 
Lesson 2: Developing Effective Client-Getting Strategies 
..so that you start building your clientele from day one, without relying on expensive marketing and advertising agencies, using proven grassroots marketing techniques and digital advertising basics. 

Lesson 3: Creating and Promoting Introductory Offers 
..so that you can quickly attract new clients and generate buzz around your new business, without undercutting your profits or devaluing your services. Using guidelines on structuring promotions that balance appeal with profitability.

Fast Track your results with:
✅ Video walkthrough on “How to set up your brand identity on Canva Pro”, Including an editable Vision Board Template.
✅ Marketing Launchpad featuring ready-to-use social media post templates, and a strategy guide for initial outreach and follow-up tp get your first clients.
✅Promotion Power Pack: including promotional strategy templates, pricing calculators, and campaign tracking tools to evaluate the effectiveness of offers.
But wait - there's more!
Action Taker Bonuses

🌟FAST ACTION BONUS🌟

You don't have to write a single piece of your email marketing! Everything is done for you with the "EMAIL MARKETING LAUNCH PAD:

Done-For-You-Emails

  • Introduction Email to New Potential Clients
  • Booking Confirmation Email
  • ​Appointment Reminder Email
  • ​No-Show Email
  • ​Cancellation/Rebooking Email
  • ​Follow-Up Sequence for Inquiries That Haven’t Converted
  • ​Promotional Emails Announcing Special Offers, Discounts, or New Services
  • ​Re-Engagement Emails for Clients Who Haven't Visited in a While
  • ​Thank You Emails Post-Service for Client Retention
  • ​PLUS: FULL 5 Step CANVA EMAIL DESIGN TEMPLATE- "Getting to know the salon"
VALUED AT $997
"This saved me hours! It's a super comprehensive package of pre-written marketing scripts. This is literally a toolkit, designed to streamline communication & get engagement with potential and existing clients."
Alexandra, Bendigo

🌟SPECIAL BONUS 🌟

Get 15 years worth of tips and tricks on HOW TO MAKE YOUR LASHES LAST LONGER, so that your clients will stay with you. Retention both ways. 

Create longer lasting lashes

  • Better lash retention tips and tricks
  • Make you Humidity work for you perfectly
  • ​All Science about How Lash Glue Works
  • ​How Temperature effects lash setting time
  • ​How to attach the lashes so they last
  • ​Regulating your lash room
  • ​Curls and their attachment
  • ​Correct Prepping
  • PLUS: ​Video Walk through with 7 in depth lessons
VALUED AT $497

Past Student's Feedback

BUT WAIT THERE IS MORE! 🥰

PLUS : VIP SUPPORT

🌟Weekly Coaching:  1 YEAR of bi-weekly Q&A Zoom and access to guest experts.

🌟1:1 Support: Detailed Video responses by Julia 

🌟Group Support:  24H Support in a members only portal 

🌟PLUS: Gain Certification

Total Value Including Bonuses & 1:1 Coaching SupporT:  $12.834,00
Today's Price:
 12 payments of $97
😄
I have a question for you...
I know times are tough. This is why I am making this as tangible as possible. 

What if I can help you to get just 1 more
 lash client this month?
Only 1 extra client per month is going to cover the investment for this course.
What members say:
"My  Lash Business has grown so much! I am so much more confident now!"
Sakena, USA
"I have a full book of clients, My speed has increased & my clients love their lashes even more"
"I know a chick" AU
"I attended another training that was 2k and i learnt nothing"
Tish,USA
What well known coaches are saying:
I do these endorsements VERY rarely
Grace Lever- 8 figure Coach-The Doers Way
 Julia has actually built those businesses herself 
JT Foxx- Worlds #1 Sales and Business Coach & 9 Figure Entrepreneur
Frequently asked questions
Q: I am a new lash artist and I'm just getting started. Will this still work for me?
Absolutely! This course is designed to take you from the very basics through to launching your own lash business. It covers everything from selecting the right products to marketing your services, making it perfect for beginners.
Q: I've been a lash artist for a while. Will I still find value?
A: Yes, even experienced lash artists can benefit from our course. 

We cover advanced topics such as innovative application techniques, scaling your business, and mastering the latest marketing strategies that can help enhance your existing operations.
Q: How much does this program cost?
A: If paid in full, the Total is $997 USD.
If you require a payment plan, it is not $97 USD per month for 12 months. Please note that this is not a subscription. 

It is a 12-month payment plan that must be paid in full to gain certification or get added to the alumni group. 
Q: Can I wait and join later?
A: You can join whenever you're ready, but keep in mind that the sooner you start, the sooner you'll see growth in your skills and business. 

Prices are launch prices and will drastically increase after this first intake in 2024, due to the person support that is offered.

The sooner you begin, the sooner you can take advantage of current offers.
Q: How much support is included?
A:  🌟There are weekly Office Hours Calls, where you can attend live and ask your questions OR hand in your questions prior. These calls are recorded and added to the course. 

  🌟You can also receive written support, which means that you will get all your questions answered within our members-only support group within 1 day.

 🌟Julia also offers 1:1 Video Response Support (for 48-hour turnaround) on questions.
Q: Is a Kit Included
A: You will receive a 20% off code you can use towards a kit from our shop. You can also order single products at lashtribeshop.com
Q: I am not tech savvy. Do I need a bunch of tools to make this work?
A: No, this is very beginner and budget-friendly and you don't need to be good with tech or buy any software. You will need a CANVA account. 
Q: I don't have a salon space yet. Will this still work for me?
Yes, our course can help you whether you're looking to start from a home setup or planning to open a salon in the future. We provide strategies for all scenarios.
Q: I don't have a big budget for starting. Is that a problem?
A:Not at all. We offer guidance on how to start and scale with any budget, including tips for maximizing your resources and making strategic investments that pay off.
Q: When will I get access?
A: You will receive an email with all the details immediately after your purchase and will get access to our inner circle group within 24 hours.
Q: Is there a money-back guarantee?
A: Yes, there is a 7-Day no-questions-asked money-back-guarantee.
Q: Will I get a certificate upon completion of the course?
A: Yes, upon successfully completing the course, you will receive a certificate of completion. This certificate validates your training and can be a valuable addition to your professional portfolio, showcasing your expertise to potential clients and employers.
Q: Q: How do I earn the certificate?
A: To earn the certificate, you need to complete all the course modules, participate in the practical assignments, and pass the final assessment. Our course is designed to ensure you have the practical skills and knowledge needed to excel in the lash industry.
Q: Is the certificate recognized in the industry?
A: While our certificate demonstrates that you have completed comprehensive training, it's always a good idea to check local regulations and requirements, as they can vary. Many clients and employers appreciate a certification as it shows commitment to professional development.
Q: Can I use the certificate to get insurance or professional memberships?
A: Yes. In Australia, the certificate is valid to trade and apply for insurance. Many insurance providers and professional associations recognize our certificate as evidence of training. However, if you live in a different country, it's important to check the specific requirements of the organization you are applying to.

The Lash Salon Start Up Method

DISCLAIMER | IMPRINT | PRIVACY POLICY
Lash Tribe Pty Ltd
Po Box 125 Cannon Hill
QLD 4170
Australia
julia@lashtribe.com.au
+61 433 063 053
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